Safaricom seeking to monetise customer location data in its massive customer base

According to a local daily, Safaricom is seeking to pre-qualify suppliers of a location tracking and intelligence platform, and has invited bids for the service that would help the operator to build profiles of customers based on their locations and telephone usage. This could be signalling the telecoms firm’s plan to monetise data in its …

Mobile voice calls rise after 2year slump

The number of mobile voice calls and call durations increased for the first time between July and September last year, after nearly two years of consistent decline. Latest data from the Communication Commission of Kenya shows a 10.5 per cent increase in voice traffic amounting to a total of seven billion minutes up from 6.3 …